02 February 2007

Boston "guerrilla marketing" stunt: a dumb idea

The publicity stunt that set Boston police bomb squads hopping on Thursday was not a guerrilla stunt so much as a case of some monkey tossing his own...well, you know.

If convicted, the two twits misunderstood creative geniuses will fit right in; jails are full of stupid people victims of society.

Successful crooks never get caught.

And smart marketers don't screw up in the first place or compound their error with a totally lame news gaggle in which they talk about "hair" questions.